Statement from Blue Goose Pure Foods Regarding Allegations Related to Cericola Farms
This simple belief was the inspiration that drove us to purchase our first acre and animal back in 1992 in Cariboo, BC. A belief that if you choose patience over short cuts, and choose to do what’s right over what’s easy, the end result is not only healthier animals, but a cleaner, higher quality product for you and your family.
When we looked at the whole process from ranch to grocery store, we decided to do something a bit different. We knew we would only be happy if the standards we applied to the raising of our cattle were also applied to every other step in the process.
To accomplish this, we decided to engage in what is called "Vertical Integration", a practice of owning every step in the process. For Blue Goose, this meant not only controlling the raising and feed of the cattle, but also building our own Abattoir (where the cattle are humanely processed) packing our own beef, and shipping our own product to retail. Today people call this “farm to plate” but for us, we just called it "doing the right thing". In our view, it was the only way we could guarantee a Blue Goose quality product to our consumers.
Since our founding, we’ve gone from raising pasture fed cattle in BC, to growing antibiotic and animal by-product free chicken and fish in Ontario. We’ve expanded from one family owned cattle ranch in the remote regions of BC, to chicken and fish farms stretching across Ontario. While we’ve grown as a company, our rooted beliefs and values remains the same.
Our very first cow and acre
Doug founds Blue Goose cattle in Cariboo, BC after deciding the only way he could guarantee his family clean protein is if he raises the cattle himself.
Doing something differently
After trying a variety of different ways to raise the best possible cattle, we decide to start controlling every aspect of the process from the farm to the fork. The result? Well, you’ll have to try it and tell us!
Hello Whole Foods!
Recognizing the quality of Blue Goose cattle, Whole Foods opens its shelves in Vancouver to Blue Goose beef.
A new mission is born
As Blue Goose prepares to expand its cattle business, we decide to focus the company on a bigger mission: making humanely raised protein accessible to everyone
Blue Goose welcomes Meeker Aquaculture to the family
Blue Goose expands into organic & natural rainbow trout by taking on a new partner in Meeker Aquaculture: a pioneer in fish farming with more than 30 years of experience.
Blue Goose chicken launches in Ontario and Atlantic Canada
Blue Goose expands into organic & natural chicken by partnering with select farmers in South Western Ontario who are raising antibiotic and animal by-product free chickens.